Media Writing

Introduction

 

 

 

Writing

•What is your purpose?

•Who is your audience?

 

 

Purposes

•Inform

•Entertain

•Persuade

 

 

Audiences

•Individual

•Small group

•Shared-interest group

•Anonymous (most of mass media writing is for an anonymous audience)

 

 

Good Writing

•Efficient

•Precise

•Clear

•Modest

 

•Write simply

•Use simple words

•Use simple sentences

•Be brief

•Eliminate jargon and clichιs

•Use familiar words

 

 

Mechanics

•Spelling

•Grammar

•Punctuation

•Style

 

 

Content

•Clarity

•Credibility (authority)

•Conciseness

•Comprehension

•Context

 

 

News

News is information made interesting.